Canadian Search Engine Optimization and Search Marketing Company.
Call to discuss your online marketing needs: 1.877.221.4678

Search Engine Optimization

Every day people are searching for products and services that you and your business offer. That’s a fact. The question is, are you being found when people are looking for you? What would a drastic increase in targeted and relevant traffic mean for your business? Getting your website ranked high in the search engine’s organic listings is one of the best investments you can make for your business.

There’s a lot of confusion and uncertainty surrounding the search engine optimization world. Google’s ever-changing algorithm requires an attentive eye and a technical understanding of search marketing that many firms simply don’t have and that some deem too complicated to invest in. This constant change and complexity often scares businesses of all sizes away from investing in organic search marketing. Don’t make the same mistake simply because you fear change; let us worry about the technical stuff like constantly changing algorithms so you can focus on your core business. Search engine optimization can easily become your top method for driving additional leads and sales through your website.

Put simply, we are a boutique search engine optimization firm that can help your business make more money online by attracting more visitors to your website and brand. If you’d like to arrange a time to chat please send us an email to see how we can help your business grow. If you’re looking for a Nova Scotia SEO consultant we have the best available.

On site and page optimization

This is by far the most popular aspect of SEO. Every solution starts with looking at your website. This is built upon proper keyword and competitive research, where we optimize the on-site content, title tags, meta tags, internal linking, site structure and permalinks. Where necessary, we will also create an XML sitemap, check on keyword density, install Google Analytics and Webmaster Tools and fix broken links.

We will also help plan - and execute if needed - a content marketing strategy which includes targeting additional keywords through blog posts and onsite articles. This helps build authority and relevant traffic to your website. We can work directly with you or through your web design agency to ensure all best practices are met.

Offsite SEO & Link building

This is where the fun starts. We will develop and execute a link building and site promotion strategy that can include a mix of article marketing, industry-based guest posting, relevant directory submissions, and our very own unique link building method (give us a call to learn more about this).

We will also create social profiles such as Google+ if necessary that will allow you to easily connect with potential clients and link your website with a location and brand. If you are a local business, we will create and promote your Google+ Local page that will allow you to rank within the "A-G" Google Maps ranking.

A well planned and executed off-site website promotion strategy can make or break any search marketing initiative.

Website Redesign SEO

Unfortunately, SEO can often be overlooked when redesigning a website. So many hours are put into the design and ensuring that you create the best looking website possible. When a website is redesigned however, pages are often changed or relabelled and some removed altogether, while content is often re-written completely.

This process can have a huge impact on your search rankings and traffic levels - especially if you already rank well. We work with your designer to ensure that all pages are properly forwarded and that there are no dead links or lost traffic when you convert to the new design. We also make sure your existing rankings stay in place as best as possible while making the switch.

SEO Research & Planning

Already have your own in-house marketing team but not sure where to start with your search engine marketing? We can help. Let us put together a complete initial analysis of search engine optimization for your website and industry. This includes both keyword and competitive research and will layout the competitive landscape of the industry online.

This report also includes who is ranking in the top spots and an in-depth analysis of what they are doing. We also provide many actionable items that you can do immediately to your website, and on a daily basis that will help you move up in the rankings and secure higher search positions.
Interested in learning more about search engine optimization or how we can help your business?